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Character Playbook

Educating students on how to cultivate and maintain healthy relationships during their critical middle school years

Character Playbook, a NFL and United Way partnership, helps students develop the skills they’ll need to build healthy relationships through adolescence and into adulthood.

During the 2016-2017 school year, more than 13,000 students in the Carolina Panthers’ market participated in Character Playbook. The course covers topics ranging from analyzing the influences on your thinking and behavior to resolving conflict and stepping in to help friends and peers.

Participating Schools in Our Region

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Charlotte-Mecklenburg Schools

Charlotte-Mecklenburg Schools

  • Alexander Graham Middle School
  • Bailey Middle School
  • Druid Hills Academy
  • James Martin Middle School
  • JM Alexander Middle School
  • Martin Luther King, Junior Middle School
  • McClintock Middle School
  • Myers Park High School
  • Piedmont IB Middle School
  • Quail Hollow Middle School
  • Ranson Middle School
  • Robert F. Kennedy Middle School
  • Thomasboro Academy
  • Westerly Hills Academy

Cabarrus County

Cabarrus County

  • Hickory Ridge Middle
  • J N Fries Middle School
  • Mount Pleasant Middle School
  • Northwest Cabarrus Middle School
  • Winkler Middle School

“Middle school is such a critical age for children, because these students aren’t babies any more, but not yet adults. We as educators have to make a conscious effort to continue building character education before they enter high school.”

-Tonya Faison, principal at James Martin Middle School

Character Playbook Live

To kick off the second year of the Character Playbook, students across our region gathered for a live digital question and answer session with former Panther's Player, Chris Draft.

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Catching Life Lessons from Panthers Player Torrey Smith During Character Playbook Live

November 29, 2018

It’s not every day that young students get to have a conversation with an NFL star.   But in November, this became reality for more…

Panthers Host Local Educators Championing Character Playbook

August 6, 2018

A new season is right around the corner for the Carolina Panthers, who invited dozens of teachers and principals from across the Carolinas to join…

Character Playbook Live

November 3, 2017

The halls of McClintock Middle School were bustling with excitement as eighth grade students wondered to class before the ding of the bell. Meanwhile, 30…

Olsen Wins $125k for Character Playbook Expansion in the Carolinas

May 11, 2017

When Greg Olsen was named runner up as the Walter Payton Man of the Year just prior to Super Bowl LI, he did more than…

Hey Football Fans!

Check out how our partnership with the Carolina Panthers is making a direct impact in our community!

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